Saying that it’s my mission to be a catalyst for positive change in the world by empowering young entrepreneurs with the ability to grow their conscious businesses is one thing. Doing it is another.
Over the past few weeks, I’ve been on a journey to figure out my starting point. In my mind, I’ve built this majestic castle where young entrepreneurs can learn whatever they need and get to interact with a whole world of seasoned business mentors. The truth is, this doesn’t exist in today’s world. It’s just an idea in my head.
However, through sharing my vision over and over with others, I became inspired by the ideas that they have contributed. By bringing these ideas together, the concept of my starting point was born. I now have my Minimum Viable Product or MVP.
In case you’re wondering, a Minimum Viable Product (MVP) is one with just enough features to satisfy early customers, and to provide feedback for future development. Some experts suggest that in business to business transactions, an MVP also means saleable: “it’s not an MVP until you sell it. Viable means you can sell it”. (Thank you Wikipedia!)
The idea for my MVP came up during a conversation in a bar with a charming Irishman who has a successful wine trading platform (Mick, you know this is you!). He listened to my story and shared that in the past, he’d been working on a concept where business experts could donate their time to work on non-profit projects. It was as if a lightbulb went off in my head.
Heck YES, this is absolutely perfect! Up until then, I was thinking from the “supply side” of the business – creating content that would be of value to impact entrepreneurs. But I was struggling because every impact entrepreneur I spoke with has told me that they were facing different challenges. Which makes sense, because everyone’s different.
But Mick showed me that I could work from the “demand side” of the business. Impact entrepreneurs can share their stories, highlight the main business challenge they are facing, then seasoned business experts can help them by donating their time and expertise. The solutions will be completely tailored to the needs of each entrepreneur. This is freaking brilliant (sorry, I tend to become overly energized when I feel something clicks)!
So there it is, I am going to launch a new platform to connect social and conscious entrepreneurs with accomplished experts who are willing to donate their time and expertise to support the growth of these impact businesses.
A few days after I came up with this idea, Jarek, a Polish web developer, living in Singapore and on holiday in Bali, sat next to me at Hubud (a co-working space in Bali’s Ubud). We started to talk and I shared my idea with him. Long story short, he told me that he was so inspired by this concept that he wanted to build the MVP for me. I was completely flabbergasted that he would do that out of the kindness of his heart. Two days later, he presented the first draft and it was freaking amazing!
We’re now working our asses off to be able to show you something real soon. While Jarek builds the site, my friend Nikkie is conceptualizing the design of the platform. I’m providing her with business coaching and in return, she designs my platform. A perfect skillshare at this stage for both our businesses.
My time now mainly goes to connecting with impact entrepreneurs here in Bali and abroad. The goal is to go live with the MVP when I have a minimum of 10 impact stories online and 15 seasoned business expert’s profiles. I am starting connecting with the impact entrepreneurs, helping them craft and upload their stories to the platform.
With these, I can then approach my business network to attract people who are willing to contribute and hopefully create a valuable exchange between both parties. I’m limiting the initial launch to those seeking expertise in the areas of sales, marketing, and business development to maximize success rates. My network and expertise are exactly in those areas.
With respect to the impact entrepreneurs, I am accepting those who:
- are offering products or services targeting the general public
- have an existing customer base to grow from
- are part of the millennial generation
The reason for this niche is because I want to start with the crew of people I feel I can impact the most and the people that give me the most energy. I shared this in my previous posts. This does NOT mean that down the line the platform won’t be open to other impact entrepreneurs, it will be. This is only the beginning.
You might be wondering if I have a revenue model. Yes, I do, multiple ones in fact. During the beta launch, I intend to test various revenue models. I’m building an impact business myself, so this has to become a profitable venture at some point. I’m working on creating my Business Model Canvas at the moment and will start sharing this to get your comments in the upcoming week.
If this has triggered something in you or if you have something to add, please get in touch with me, I’m eager to learn from you! And if you feel you can benefit from this new initiative, please also get in touch. I’d love to connect!
Photo copyright: emese73 / 123RF Stock Photo